VELO WINTER 2024

THIS WAS THE LAST SHOOT OF 2024 FOR VELO, WHICH FOCUSED ON CREATING FRESH VIDEO CONTENT FOR INSTAGRAM REELS TO KICK OFF 2025 WITH ENERGY AND IMPACT. UNLIKE PREVIOUS SHOOTS, THE FOCUS WAS ON DYNAMIC VIDEO FORMATS RATHER THAN STILL IMAGES.

WITH ONLY ONE DAY TO SHOOT, WE WORKED EFFICIENTLY ACROSS THREE LOCATIONS AND PROVIDED A VARIETY OF BACKDROPS WHILE STAYING ON SCHEDULE. THE RESULT WAS A COLLECTION OF ENGAGING, FAST-PACED REELS THAT ALIGNED WITH VELO'S BRAND IDENTITY AND SET THE TONE FOR ITS 2025 SOCIAL MEDIA PRESENCE.